Agency level email platform helps digital team to support their customer’s email marketing needs.
The Lyris HQ platform allows Upside.Digital to manage multiple client accounts within one platform. Each account is a fully self-contained account within the platform, allowing clients to manage their own data, email campaigns and reports with support from Upside.Digital.
Providing effective email marketing services to your clients is no mean feat. So when Upside.Digital went on the market for an agency level email platform, they turned to partners and competitors alike to see what they were using. With a high number of recommendations coming it’s way, Lyris HQ was chosen. It would allow the agency to:
● effectively manage multiple email accounts and data sets separately and securely
● ensure the highest possible inbox placement of emails using powerful spam scoring analysis.
Upside.Digital have also been able to leverage on the years of experience of the Zalus Digital staff in identifying and delivering best practice strategies and tactics that will work for their clients.
‘The most beneficial tool within the platform is the spam testing facility’, says co-founder Lee Bush. ‘We have found that the Lyris support team are very knowledgeable. They are more than happy to share their advice and support’.
Upside.Digital is a dynamic team of digital gurus, based in Manly NSW, who provide digital marketing engagement strategies and support to clients and deliver high performing engagement campaigns using their extensive publisher network.